Discovery & Intelligence
Our web development process starts with an integrated discovery of research, requirement gathering and competitor analysis. The goal is to understand specific business needs, areas of opportunities, key use cases, current pain points, competitor benchmarking, and industry best practices.
Planning & Strategy
We create a tech strategy, help you build your tech stack by understanding your current and future requirements, integrations, and budgets. We propose optimal technology architecture that enhance business efficiency and productivity.
Information Architecture & Design
We initiate the web development process by defining wireframes, Information architecture (IA), navigations, content flow, UI/UX, and mapping user engagement flows. This helps in organising and labelling key features and functionalities for increasing average session time on the website.
Development & Testing
We deploy an agile approach and start executing the plans with the development team. We add new features and improvements like CTA insertions in core areas, Iconography, third party marketing integrations and run tests on functionality and unit testing.