Personalisation and Precision marketing

Technology is shaping the way we interact and rapidly turning traditional marketing methods to be virtually obsolete. User digital footprint consists of bits and pieces of data about his interests, likes, dislikes. We help companies to be faster than ever to capitalise this information and create a market opportunity to fuel growth.

We deeply integrate our digital marketing services with the company process flow to optimise spend and personalise offers and recommendations for customers to form better relationships and boost sales and engagement. We help companies to make data-driven decisions by focusing on multiple parameters like conversion optimisation, Next product to buy analytics, Customer Analytics and Segmentation, Experimental testing and results-driven innovation and Analytics driven ecosystem.

Why Purplesyntax?

At Purplesyntax, we leverage our learnings from multiple digital disciplines and implement them throughout the web design and development process resulting in a visually stunning and performance-driven website

Original, Authentic & organic

Our approach to digital strategy development is organic first. We work with a variety of industries and domains. We believe that an organic SEO approach will help gain traction, profitable acquisitions and consistently produce results. We also analyse and understand the market you operate within, through competitor research & analysis, to build the best suited paid search campaign.

Objective, Data-driven

We integrate the best of our creative advertising and data driven analytics to deliver scaled data projects. Data visualisation dashboards, and clear metrics serve as our milestones to reach your digital marketing strategy roadmap.

Resource overhauling

Our digital marketing is sustainable, and ambient across all verticals, including Sales, support, technology development and marketing so that there is digital infusion directed at the customer at every interaction point, an every resource of the business is deployed with a digital marketing perspective.

Holistic impact with Metrics & easy Reporting

We ensure brand consistency across all platforms, and use our digital genius, and creative online marketing techniques to ensure optimal resource utilisation that reflects on conversions and metrics that speak for themselves. We provide a micro analysis and a macro impact analysis to supplement the metrics, that help move the business towards its growth objective and digital brand management.

Expert Budget Management & competitive pricing

We see the underlying economics in everything we do. Digital marketing is a vast space, and it is easy to get lost, and end up spending much more than you intended to. Our unmatched experience and knowledge help guide you towards best digital strategy at the optimal costs. Our pricing structure is flexible, with competitive digital marketing packages and pricing, powerful retainer pricing plans focussed on ROI at every level.

Services

Search Engine Optimisation

We are digital marketing specialists with experience in ranking scores of keywords over the years. We deploy a simplified and content-driven approach to SEO and work inline with Google algorithm updates, helping our client’s website to demonstrate dominance in search rankings.

Social Media Marketing

Our social media marketing service will improve our client's social identity in networks like Facebook, LinkedIn, Twitter, Instagram, and Pinterest and boost inbound marketing. We define social media content strategy and build user-specific content to transform your social channels from publishing platforms into customer interaction avenues.

Content Writing Services

We form an extension of our client's team and publish content that is strategic, valuable, and incite action by the audience. We are a full-service content marketing agency crafting content for blogs, eBooks, White Papers, Emailers, Newsletters, Case Studies, and Website copy.

App Search Optimization Services Company

App Search Optimisation

App Search Optimisation (ASO) is imperative for the success of mobile apps. Our expert team will develop all the required collaterals to help your mobile apps rank better and improve visibility in the app store or play store boosting organic installs.

Digital Strategy & Consulting

As a full-service digital agency, we lay roadmap by exploring digital whitespace opportunities and create new digital possibilities. We pinpoint emerging opportunities and harness the full power of digital by Radically redefining existing legacy businesses to fuel digital growth.

Pay Per Click Advertising

Our design thinking approach in PPC campaigns have resulted in more leads and sales with better ROI. We always scout for new avenues and strategies to advertise and aim to enhance brand recall by deploying 360-degree campaigns across all digital channels to multiply customer interactions.

Influencer Marketing

We execute influencer marketing campaigns with bloggers and social celebrities that produce fans who are deeply loyal. We formulate innovative strategies to match the relevancy of influencers with the brand and examine the engagement rate and interaction rate for better ROI.

Testimonials

PurpleSyntax, has been a great digital marketing & branding partner for more than 3 years. We have worked with them for prestigious International Expo’s like AERO India Expo and Defence Expo and both of them were highly successful because of their commitment and professionalism. It’s easy to work with Rajesh as he has immense expertise on digital marketing and always comes out with a solution for any business challenge.

- Muni Prasad

GM Business Development Nucon Aerospace

PurpleSyntax has been instrumental in delivering our groups university website within a short turnaround time. We were looking for a web development company who can develop our group website before admissions and, they did a commendable job transitioning thousands of pages within a quick turnaround time without any issues. As committed they delivered before deadline and Rajesh has high regard for delivering on time.

- Krishna

Vignan University

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Winning with Digital & Analytics